Now to the most interesting statistic, 88% of viewers watched the event through their PCs or laptops, 70% caught the event on Android phones and 57% were on iOS devices. In terms of viewership, thanks to Safaricom’s free YouTube offer for the day, over 3 Million Safaricom subscribers redeemed the offer through the *159# USSD code. Out of these tweets, the most influential tweets came from the following accounts: The conversations created around these hashtags were 46% positive remarks and 3% negative. The hashtags, #Eliud159, #Kipchoge159 and #NoHumanIsLimited garnered over 11 Billion impressions from over 200,000 tweets as of October 12, 2019, at 4 PM (EAT).
On Twitter, a number of hashtags were trending in association with the event. While the whole world was cheering on Eliud Kipchoge, a lot of data was being produced online, especially Twitter and YouTube to be specific.
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